EMR – Battery Recycling

EMR – Battery Recycling

To promote the launch of their new battery recycling plant, EMR UK wanted to describe the process they undertake when recycling batteries. The video is ‘piece to camera’, which means the content addresses the audience directly, with scripted dialogue. To help deliver the key messages and topics that aren’t easily captured on film, infographic and text animations have been applied. To bring context to the vast scale of the EMR recycling centre, drone footage was captured and included in the production.